Search results for "acceptance model"
showing 10 items of 46 documents
Teachers’ intention to use educational video games: The moderating role of gender and age
2018
Educational video games represent an educational change that challenges teachers and managers of Higher Education institutions in several ways including their attitude formation and behavioural intention. Using a Technology Acceptance Model (TAM) approach a research model is developed to predict teachers’ behavioural intention to use educational video games in their courses. The research model is tested via structural equation modelling (SEM) on a sample of 312 Higher Education teachers. Main results suggest that perceived usefulness influences in a direct and positive way teachers’ behavioural intention while perceived ease of use indirectly influences intention through perceived usefulnes…
Entrepreneurship on Social Networking Sites: The Roles of Attitude and Perceived Usefulness
2023
Background: Social media platforms are a significant growth opportunity for enterprises, especially for microenterprises, due to the possibility of establishing direct contact with their customers. We investigate the psychological reasons that drive entrepreneurs towards the use of social networking sites (SNSs) for their business, following two important social psychology theories: the theory of planned behaviour and the technology acceptance model. We also tested for two personality traits: openness to experience and dominance. Methods: Data were acquired by examining 325 microentrepreneurs who decided to use either SNSs or traditional sales methods for their businesses. Results and concl…
Watch This! The Influence of Recommender Systems and Social Factors on the Content Choices of Streaming Video on Demand Consumers
2021
Streaming Video-on-demand (SVOD) services are getting increasingly popular. Current research, however, lacks knowledge about consumers’ content decision processes and their respective influencing factors. Thus, the work reported on in this paper explores socio-technical interrelations of factors impacting content choices in SVOD, examining the social factors WOM, eWOM and peer mediation, as well as the technological influence of recommender systems. A research model based on the Theory of Reasoned Action and the Technology Acceptance Model was created and tested by an n = 186 study sample. Results show that the quality of a recommender system and not the social mapping functionality is the …
Less is More! Preliminary Evaluation of Multi-Functional Document-Based Online Learning Environment
2019
This work-in-progress paper in innovative practice category presents and evaluates a multi-functional document-based learning management system, TIM (The Interactive Material). This system is developed with the goal of integrating a rich set of features seamlessly into teachers’ every-day pedagogical and disciplinary needs. The aim is that a single system (“Less”) would provide all technological solutions necessary for online teaching and learning (“More”), hence the punchline “Less is More!” We illustrate the system and evaluate it based on feedback from teachers. This preliminary evaluation focuses on how teachers reacted to the multi-functional system and is discussed in the context of T…
Determinants to the Use of Business Process Modeling
2010
This article addresses a theoretical gap in the BPM literature on factors that influence the acceptance of process modeling (PM) in organizations. Literature review on PM and 34 qualitative interviews were combined into a PM acceptance model and empirically tested with data from 74 companies showing that PM is to a large extent a mandated activity, explaining the missing link between PM attitudes on PM intention. The study extends the TAM and the TPB to the context of process modeling and demonstrates that less studied socio-political factors in addition to awareness of PM are important to understand PM acceptance. The findings show that social influence from different stakeholder reference…
Acceptance and Continuance Intention of Web-based Learning Technologies (WLT) Use among University Students in a Baltic Country
2006
This paper presents the acceptance and "continuance intention" of use for Web-based learning tools among University students in an Eastern European Country, namely Estonia. In this paper, we used the technology acceptance model (TAM), which was extended to include two external constructs: the technology and user characteristics. These two constructs were modeled to influence the perceived ease of use, and perceived usefulness constructs in the TAM. Further, another construct - continuance intention - in the information systems (IS) post-adoption literature was linked to the TAM. We used a sample of 72 students from four local higher educational institutions that have experience with a speci…
La influencia de la dependencia del medio en el comercio electrónico B2C. Propuesta de un modelo integrador aplicado a la intención de compra futura …
2008
ResumenEn el presente trabajo se evalúa la aplicabilidad del modelo de aceptación de la tecnología (TAM) para explicar la intención de compra de los internautas a través de la Red. Dicho modelo se completa con la introducción de una variable que ha recibido poca atención en el campo del B2C, la dependencia del internauta del medio Internet, dando lugar a un modelo integrador con mejor capacidad explicativa que el TAM clásico. Dado el carácter formativo del constructo «dependencia» el análisis se realiza mediante la técnica de mínimos cuadrados parciales (PLS). Del análisis de los resultados obtenidos de una muestra de 465 internautas no compradores españoles, se comprueba que el modelo TAM …
Exploring individual personality factors as drivers of M‐shopping acceptance
2009
PurposeThe purpose of this paper is to evaluate how personality variables related to technology (innovativeness, compatibility and affinity) can modify the influence of classical technology acceptance model (TAM) variables on behavioural adoption intention of mobile shopping.Design/methodology/approachThe impact of innovativeness, compatibility, affinity, TAM beliefs (ease of use and usefulness) and attitude on mobile shopping adoption is tested through structural equation modelling techniques. The sample consisted of 470 Spanish mobile telephone users selected on the basis of convenience.FindingsData analysis shows that the effect of perceived usefulness and, in a minor degree, perceived e…
Continuous Glucose Monitoring in Type 1 Diabetes
2016
Background: Continuous glucose monitoring (CGM) patient systems have been shown to improve diabetes self-treatment when used consistently. The meaningful integration of this technology into everyday life, however, can vary greatly among CGM users and not all people with diabetes use CGM to its full potential. To address this issue, the study pursued 2 aims: first, to identify patient characteristics that underlie the acceptance of CGM in people with type 1 diabetes and, second, to examine the effects of different levels of experience with CGM use. Methods: Guided by a model based on the technology acceptance model (TAM), structural equation modeling (SEM) was employed to model the patient c…
The perceived time value importance for enrolment in online masters courses: an extension of the Technology Acceptance Model
2020
Purpose. The main objective of this research is to obtain a better understanding of the impact of perceived time value on the intention of pursuing an online Master’s degree for its applicants. For this reason, perceived time value is added to the Technology Acceptance Model. Design/methodology/approach. Data are collected from a purposive sample of 147 individuals, who were interested to continue their higher education. Both, online and personal surveys are used to collect data. Achieved data are analysed by structural equation modelling. Findings. The results show that the perceived time value is significantly related to the ease of use and perceived utility, which in turn, show a signifi…